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The Franchise Informant

A resource for National Property Inspections and Global Property Inspections franchisees, aspiring entrepreneurs and real estate professionals.

Game Plan for Growth: Stop Selling & Start Making Connections

Whether you’re extroverted or introverted, everyone has a unique way to relate to people so that they can become effective “salespeople” and set their business goals in the right trajectory, in a way that’s actually enjoyable. So, to all future entrepreneurs out there: stop selling. Instead, let’s discuss how important it is to invest in relationships as a small business owner.

Print Marketing 101: 6 Types of Marketing Collateral and When to Use Them

From posters to brochures, flyers, and door hangers, it can sometimes feel like there is an endless list of potential physical marketing materials to invest in. But to achieve the best possible return on investment, it’s important to understand how each material differs and in which situations they excel.

The Benefits of Going to the Annual InVision Conference

Every year, the National Property Inspections home office hosts its annual conference, inviting professional property inspectors from all across North America to gather in Omaha, Nebraska with the intent to network, learn about the latest happenings within the industry, and celebrate the past year’s achievements.

 

 

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The Pros and Cons of Paid Search The Pros and Cons of Paid Search Read We’ll break down the pros and cons of starting a campaign with Google Ads and help you decide if paid search is right for you.
 Marketing, Social Media
How to Ethically Refer Repairs How to Ethically
Refer Repairs
Read
In order to stay competitive, home inspectors have to look at new ways of referring repairs for their clients while avoiding potential ethical pitfalls.
 Inspection Tips
How to Make Time for Social Media How to Make Time for Social Media Read As a small business owner, it's hard to find the time to keep up with your digital presence. We'll tell you where to start.
 Marketing, Social Media