Why Downtime Can Benefit You and Your Business
By Stepha Vesper, NPI, Inc.’s Marketing Communications Specialist It’s no secret: running your own business can get hectic, especially during busy season. It’s easy to feel overwhelmed by the task of prioritizing all that needs completed each day, especially when so many things are equally important. Then, before you know it, despite your best efforts […]
Why it’s Smart to Keep an Eye on Your Competition
By Zach Vesper, NPI, Inc.’s SEO and Marketing Specialist There are countless ways to educate yourself as a business owner. With books, classes, online materials and networking groups, options abound for every busy schedule and personality type. One other important means of learning that doesn’t often get lumped in with the list above is studying […]
5 Ways to Turn a First Meeting into a Lasting Impression
By Kimberly Stevens, NPI, Inc.’s Marketing Coach To become a successful business owner means developing strong working relationships with clients, fellow franchisees, business networking groups, contractors and other professionals. Networking comes as second nature for some, but for others, it can be a bit of a challenge. The good news is that making lasting impressions […]