Category: Franchise

Developing An Inspection Process That Works For You

January 3, 2023

By Jon McCreath, NPI, Inc.’s Technical Supervisor & Training Administrator Every successful entrepreneur finds a process that works for them. Certainly they take note of the proven strategies that work in their industry, and they adjust their approach when they come across new ideas. For someone just starting out in their industry, this also means plenty of trial and error. While you develop your own routine for running your business, one of the best habits you can work to gain is becoming organized. There is a wealth of information out there for how to do this as a small business owner, or even as a person in general. For example, keeping a to-do list, removing unnecessary clutter in your workplace, and keeping a strict schedule all work wonders to increase a sense of accomplishment throughout your day. However, anyone who has worked in the property inspection industry knows that there is a lot to juggle as a home inspector. As we discuss some recommended processes that have proven to work in the inspection industry, remember this disclaimer: Do not be afraid to tweak these strategies to fit your own style! The main takeaway should be to find your routine and

The Signs That Say You’re Ready To Be An Entrepreneur

December 20, 2022

By Celeste Black-Harr, NPI, Inc.’s Recruitment Coordinator With every new year, an extraordinary opportunity presents itself. It’s a time to celebrate family and friends, to celebrate successes, and to remember the struggles you have overcome. But it’s also a time to reflect and reevaluate. Is what you are doing fulfilling? Is it what you imagined yourself doing five years ago? There are many reasons why people decide to make a change in their career goals, whether it is dissatisfaction with falling into the status quo or a desire to build something that they can pass on to their family. Big opportunities could be on the horizon! Here are a few signs that 2023 is the year to start your own business. You Want To Take Control A standard position as an employee has its own perks. Safety and consistency are big motivating factors to anyone looking for a new job, and without being “the boss,” there are stressors that employees completely avoid. With that being said, the investment of time and experience that you have built up might not get utilized to its full extent in a standard 9-to-5 position. Entrepreneurs have the freedom to devote their time and energy

How To Finance Your New Inspection Franchise

December 13, 2022

By Celeste Black-Harr, NPI, Inc.’s Recruitment Coordinator Starting a new business is such an exciting and fulfilling venture, but for many people a lack of confidence in their funding strategy can hold them back from achieving their goals. As with all franchises, an inspection franchise requires a level of initial investment to get started, but you don’t need to wait for a wealthy relative’s inheritance. Depending on your background, there are plenty of worthwhile opportunities that you can consider in order to finance your new business and hit the ground running. Disclaimer: This content is meant for informational purposes only and should not be taken as professional legal, tax, investment, or financial advice. This article is intended to cover general circumstances and is not directed to any specific individual. I am not a registered financial advisor. To know what options are best for your particular scenario, seek out a financial advice professional. With that in mind, let’s discuss some financing opportunities for your new inspection franchise. Secured Or Unsecured LoansOne common route that people looking to franchise end up discussing is the standard Secured or Unsecured Loan route. An easy way to separate these two categories of loans is to

How To Invest In Marketing When Things Get Slow

December 6, 2022

By Sydney Bailey, NPI, Inc.’s Director of Marketing Across industries, entrepreneurs will find times in their business when things seem to be going great. There is no shortage in clients or work, and operating their business dominates their attention to the point where marketing can fall down on their list of priorities. This becomes an issue when business, inevitably, slows down. That constant train of phone calls and appointments begins to clear up, and as an ambitious business person, you don’t want to lose out on that hard-earned momentum. So, what do you do? Especially in seasonal industries that are particularly influenced by the ever-changing real estate market, slowing business marks a perfect time to invest your time (and money) in marketing. Make Networking a Priority The best thing you can do when things get slow is get out and meet new people! With each new introduction, you’ll meet a new potential client. With each office you visit, you could start a new long-standing relationship. If you haven’t already, join your local BNI group or any local hotspot for REALTORS® and industry specialists for potential referrals. In short, look for any opportunity to build your business’s contact list. Get connected

Flat vs. Tall: What’s The Best Organizational Structure For Your Small Business?

November 29, 2022

By Michael Trimble, NPI, Inc.’s Content Marketing Coordinator As your small business grows into a not-so-small business, you will have to make new decisions as a business owner. You have hired great people who are helping your business reach new heights, but as your team expands, so do your responsibilities as owner, manager, HR representative, you name it! Before drowning in your expanded duties, consider how you can organize your business to run as effectively as possible. In the business world, the two most popular forms of organizational structures are the Flat structure and the Tall structure. Both have their strengths and their weaknesses, and determining which style is best for you can depend on a number of factors. From your personality and leadership style, to your industry and company size, here we will break down the differences to help you determine what structure is best for you! FlatFlat organization structures might also be called a “Short” organization structure. This style consists of employees all working at (more or less) an equivalent level in regards to decision-making, idea-sharing, and total investment in the company, all reporting to the owner. You could imagine this sort of structure as two-tiered, with the

How to Make the Most Out of Your Indeed Job Ad

November 15, 2022

By Stepha Vesper, NPI, Inc.’s Marketing Communications Specialist Making new hires is always an exciting venture. Either your business is growing, or you’re ready to fill an important vacancy to satisfy a need. In this position, it is important to know how to hire right and make the best use of the tools at your disposal. In the inspection industry, it can be difficult to find qualified individuals to add to your team. We have found that personal referrals from industry professionals (such as real estate agents or other inspectors) tend to result in the most successful hires. But when these contacts aren’t providing many leads, it may be worth trying Indeed. Indeed is a popular job-finding platform, recording over 250 million unique visitors each month, and hosting over 150 million resumes. With such impressive traffic, Indeed provides a great opportunity to get your job ad in front of a large audience. However, there are a few things to consider to ensure you get the most out of your investment with Indeed. Screener QuestionsA frequent experience that employers can have when working with Indeed is a barrage of applicants. Too many options are better than too few options, but many

4 Ways to Create a Positive Work Culture for Your Small Business

November 8, 2022

By Kimberly Stevens, NPI, Inc.’s Marketing Coach As your small business grows, you may find yourself in a position to hire additional employees, expanding your team and delegating duties as far as your finances allow. While growth is exciting, it also comes with its own set of problems. A successful small business owner must also become a successful team manager. They impart their vision for their business to new team members, who must become productive workers and genuine brand advocates. After making your new hires, you need to earn their loyalty and create an ideal environment for them to operate as optimally as possible. This, of course, all hinges on the quality of your work culture. Do your employees dread work, or do they look forward to it? Are they willing to make concessions when times are tough, or will they back out when they are most needed? Consider these tips to strengthen your company culture and develop a family-like atmosphere that makes work something to look forward to. According to a Globoforce study, happy employees are 85% more efficient in their work and stay in their positions twice as long. Although it might be common sense, sustaining a team

5 Podcasts to Grow Your Small Business

October 25, 2022

As a National Property Inspections franchise owner, you are one part inspector, one part marketer, one part entrepreneur. Needless to say, there can be a lot on your plate. To stay on top of the competition and to become the best leader in your industry, it might be valuable to find a podcast to help you on your way. Today, experts are freely offering their years of experience and personal stories to listeners through an easily consumable medium. Here are a few podcasts that could help you grow your inspection business! 1. Home Inspector Podcast by InterNACHIAverage length: 1-5 minutes, with an occasional “webinar” podcast that can be between 1 and 3 hours.Releases: Twice a day every weekday. As inspectors, a great starting point podcast is the Home Inspector Podcast by InterNACHI. The majority of releases are extremely short, sometimes with no introduction at all. These topics briefly explain how to perform a specific task relating to property inspections. The Home Inspector Podcast is a great option for inspectors looking to brush up on their knowledge or looking for quick, easy review material. The webinar releases are obviously much longer and seem to be direct uploads of online classes and

Test Taking Strategies

October 18, 2022

By Jon McCreath, Technical Supervisor & Training Administrator As an inspector, there are plenty of licenses and certifications that require strong test-taking skills in order to succeed. Perhaps the most difficult examination out there for inspectors is the National Home Inspector Examination (NHIE). Everyone tests differently, and some people have a tougher time when tasked with demonstrating their knowledge in scenarios where the stakes are high. Here are a few techniques to consider for setting yourself up for success in high-pressure exams: Study the MaterialNothing beats good preparation, but what is good preparation? Slowly moving through covered material can be difficult and time consuming, which is why many resort to cramming. Cramming is the technique of covering a wide range of topics in a very small amount of time, typically right before a test or exam. According to one study, 72% of students felt that cramming was more beneficial than evenly spacing their study time. Despite this belief, this same study found that methodical studying was more beneficial to 90% of the study’s participants. Cramming can be a helpful review tool, but when reliably retrieving information in a high-pressure setting, slower, evenly-spaced studying leads to more consistent results. In short,

Entrepreneurship 101: How to Set Your Employees Up for Success

October 4, 2022

After a brief pause to enjoy the sun and hit the beach, we return to our Entrepreneurship 101 series. Here, we outline some of the best tips for running your franchise like a seasoned pro. In our first entry we discussed how to lead your franchise, and in our second entry we covered the best hiring practices. Now that you’ve got a new batch of employees, it’s time we made them into rockstar members of your company. Here’s how you can put your team on the fast track to success. Start Strong New hires have a lot to think about. They want to prove their competence, they want to give off a positive social impression, and they want to ensure they made the right choice for themselves in accepting their new position. It can be a stressful time! As an owner, a manager, and your team’s leader, it’s your job to walk them through an onboarding process that instills confidence for everyone on the team. First things first, set clear expectations so that your new employee knows what success looks like. Start with the basics. What does their first week look like? Their first month? Give them a clear picture

Why Now Is A Great Time To Franchise With NPI

January 30, 2024

Opening up a small business requires boldness and a willingness to think big, but the most successful entrepreneurs tend to have their pulse on the current trends and projections of their selected industry. In an industry like residential and commercial property inspections, it makes sense to track the health and activity of the local real estate market before making major investments. While recent housing struggles might tempt some to delay franchising in property inspections, encouraging real estate projections and the challenges of solo operation paint a different picture. Here’s why now might be a strategic entry point: Housing Market Projections for 2024According to the most recent housing market projections from Forbes, 2024 projects a rebound from 2023’s real estate woes. Declining mortgage rates predict a much-needed rise in inventory. While improved affordability may arrive later in the year, these trends signal a recovering market. While healthy real estate markets benefit property inspections, solo businesses often follow a boom-bust cycle. They launch during hot markets and struggle when things cool. Conversely, inspectors who weather tough times gain valuable experience and client relationships. When the market rebounds, they are perfectly positioned to dominate. Considering this cyclical nature and the time required to

Marketing Insights: How to Use a Powerful Testimonial

January 23, 2024

By Zach Vesper, NPI, Inc.’s Senior SEO & Marketing Strategist Beyond developing a great product or service, the biggest challenge small businesses face is gaining their audience’s buy-in to their message. Eye-catching graphics and memorable slogans can help your business stand out to potential clients, but people are naturally skeptical. You claim your service is the perfect solution, but how can they be sure? They might wonder if you’re exaggerating or, as a business owner, simply trying to present yourself in the best light. The key to overcoming this hurdle is building trust. While there are various ways to achieve this, testimonials offer a powerful tool. However, not all testimonials are equally effective. By leveraging strong testimonials and applying the right strategies, business owners and marketers can effectively build that essential trust. What is a Testimonial?For those unfamiliar with the term, testimonials are statements about a person, business, product, or service made by someone independent of the subject. In the small business world, these are most easily recognized as reviews. Reviews are crucial for growing businesses, not only for their impact on SEO and online visibility, but also for their persuasive power. As mentioned earlier, any information your business marketing

Using Your Unique Background to Make Your Business Stand Out

January 16, 2024

By Michael Trimble, NPI, Inc.’s Content Marketing Coordinator Small business owners and entrepreneurs are trailblazers, carving their own unique paths in life with unexpected twists and turns. When marketing their small businesses, however, entrepreneurs often shy away from highlighting the more eccentric details of their backgrounds. This, however, could mean missing out on opportunities to make a splash in their market. Making yourself recognizable and memorable takes effort and planning, essential for any business owner seeking to make an impact. With this goal in mind, owners can actually leverage their unique backgrounds in their marketing to stand out from the crowd. If you’re considering this tactic, here are a few things to consider to strike the best balance: Some Backgrounds Are AssetsEntrepreneurs often transition into becoming business owners after careers in other fields. While utilizing these previous professions to stand out in a new industry can be beneficial, understand that a recognizable profession isn’t always well-liked. Each year, Gallup polls the US on their perception of the most honest and ethical professions, helping to create a picture of the careers with the best public image. According to Gallup, nurses, doctors, and high school teachers are some of the most well-regarded

How to Be More Productive

January 9, 2024

By Michael Trimble, NPI, Inc.’s Content Marketing Coordinator If you’re anything like me, at the beginning of every year you tend to make a lot of resolutions for the new year. Eat better, get more sleep, read more books, and hit the gym – the goals I set for myself at the beginning of the year are usually pretty ambitious and widespread. Unfortunately, I have to admit that my track record of seeing those resolutions through to the end of the year tends to not be so great. Too often, other responsibilities pile up, new tasks or interests take priority, and I find myself feeling not all that productive around December 31st. In the workplace, most people would jump at the opportunity to accomplish a bit more each day, and depending on your industry, finding ways to push more projects across the finish line can be the key to taking your business to the next level. To discover some of the best strategies and tips to improve productivity this year, I decided to poll the NPI Corporate Office for their best advice! Make a List, and Check It TwiceRecommended by Celeste Black-Harr, Recruitment CoordinatorWhen speaking with Celeste, one of our

The Benefits of Going to the Annual InVision Conference

January 2, 2024

By Stepha Vesper, NPI, Inc.’s Senior Marketing Communications Strategist Every year, the National Property Inspections home office hosts its annual conference, inviting professional property inspectors from all across North America to gather in Omaha, Nebraska with the intent to network, learn about the latest happenings within the industry, and celebrate the past year’s achievements. While it’s a great time to reconnect and catch up with one another, the InVision Conference is also planned with adding direct value to your business in mind. If you haven’t been to the InVision Conference or if you’re interested in learning more about what to expect, here are a few takeaways you can look forward to! Discover Opportunities to Expand Your BusinessWhether you’re curious about adding a new service to your business or you’d like to partner with a nationally recognized vendor, the InVision Conference offers opportunities to meet with representatives about potential partnerships. In 2023, the InVision conference featured booths and speakers from Thumbtack, ISN (Inspection Support Network), Guardian, MFD Home Certifications, AirAdvice, Inspector Cameras, Fixle, Sporecyte, Scarpello Consulting, and Secure24. Our team does their best to provide a slate of high quality vendors like these every year at the annual conference. If you’re

Employee Milestones Worth Celebrating

December 26, 2023

By Stepha Vesper, NPI, Inc.’s Senior Marketing Communications Strategist As the year draws to a close, we naturally reflect on achievements, challenges, and triumphs. Recognizing personal and professional accomplishments is crucial for growth, and if goals weren’t met, the year’s end offers a prime opportunity for future planning. Business owners, responsible for managing and inspiring employees, should celebrate both company and individual milestones to foster a driven and collaborative work environment. While acknowledging accomplishments is vital for employee retention, creative ways to celebrate don’t always come easily. Here are some often-missed opportunities to show your team appreciation: Types of Milestones Worth CelebratingNot all milestones require earth-shattering career shifts. Several everyday moments offer managers a chance to recognize hard work, creativity, and innovation: Individual Milestones: Team-wide Milestones:Celebrate team-wide achievements to build morale and camaraderie. Depending on your industry and structure, individual roles might blur, but acknowledging shared wins is vital. Company Achievements:Don’t overlook celebrating company-wide milestones. Reaching significant business anniversaries, exceeding targets, developing new products/services, or receiving media recognition are all opportunities to showcase collective effort and its tangible impact. Celebrate reaching revenue goals, launching new offerings, or media features to further motivate and engage your team. Doing so reinforces that

National Property Inspections Franchisee Spotlight: Chris Harr

December 19, 2023

In our Franchisee Spotlight series, we like to take some time to recognize the efforts of some of our most outstanding franchises. Every year, we partner with new inspectors and seasoned professionals seeking extra support to take their businesses to the next level. While our marketing, technical support, and national accounts all work together for ongoing assistance, we think that one of the most impactful resources our partners gain when joining the NPI family is access to some of the best business owners in the inspection industry. Today’s feature is Chris Harr and his team from NPI Columbus SE: our 2023 Franchise of the Year. Veterans of the industry, the Harr Team has served Central Ohio since 2002, and in that time, they have established themselves as consummate professionals. They are prime examples of NPI’s core values–Honesty, Integrity, and Professionalism. The Harrs are true mentors, and we’re always excited to see what new strategies their team discovers. With that said, let’s discuss who the Harrs are and what makes them stand out. Chris Harr pictured with his sons Jake and Will at the 2023 InVision Conference Awards. NPI Columbus SE & the Harr FamilyFounded in 2002, NPI Columbus SE has

How To Break Into A Male-Dominated Industry As A Female Entrepreneur

December 12, 2023

By Celeste Black-Harr, NPI, Inc.’s Recruitment Coordinator The glass ceiling is a concept that describes an invisible barrier that limits advancement in the workplace for certain groups. For women who look to find a foothold in male-dominated industries, working to overcome stereotypes can make glass ceilings feel very real. The great thing about the glass ceiling metaphor, though, is that glass begs to be shattered. Breaking into a male-dominated industry as a female entrepreneur can feel daunting, but underrepresented voices who build a platform in their industry have an opportunity. They will not only benefit those that follow in their footsteps, creating a more accessible pathway in the future, their unique background and perspectives will also benefit the entire industry. Of course, if finding success in a male-dominated industry was easy then everyone would do it. While every industry has their own unique quirks and obstacles, there are a few considerations that are particularly worth taking into account for female entrepreneurs getting ready to break through. Find A Functional Support SystemReliable contacts are important to establish for anyone entering into any industry, but identifying these people are even more important for women who are looking to establish themselves in a

What Is The Benefit Of The Name National Property Inspections?

December 5, 2023

By Michael Trimble, NPI, Inc.’s Content Marketing Coordinator When starting a new business, entrepreneurs work hard to create a clear plan for growth. While there are many exciting things that come with establishing a business’ processes, brand image, and marketing strategy, owners tend to spend a lot of their energy early on avoiding common pitfalls. One of the most important pitfalls to avoid, of course, is choosing the wrong business name. Names are hard, whether you’re naming a new business venture or your child. For many entrepreneurs, launching a new business is very similar to having a new baby, as they work through the trials and tribulations that come with learning to operate in a new industry. While a person’s opportunities may not be markedly different whether they were named John or Albus, a business name can mean the difference between success and failure. National Property Inspections is a tried and tested name in the property inspections industry, which means inspectors that partner with NPI can see benefits prior to performing even a single job. To get a better idea of why National Property Inspections works so well in its industry, let’s first review what is important when choosing a

Hold The Phone: How Do You Turn Price-Shoppers Into Paying Clients?

November 28, 2023

By Kimberly Stevens, NPI, Inc.’s Marketing & Business Coach As a small business owner, getting your phone line to start ringing can sometimes be a difficult task, but once those prospective clients’ calls begin to roll in, that doesn’t always mean you’ll be booking inspections right and left. Often, a lack of conversions can be due to the fact that while some people might make an inquiry, many would-be clients are likely to get a second, third, or even fourth opinion on their search for the best price (or in other words, the lowest price). Marketing experts over at First Insight break it down by explaining that all businesses are battling the top two deciding factors for consumers: price and quality. The best business owners endeavor to offer a product that is uniquely valuable to their clients, something that goes above and beyond their competition, hoping to become the obvious preferred option. If an entrepreneur has confidence in their product but they aren’t closing the deal, then the problem lies in their ability to explain their product or service’s strengths, leaving potential clients to default to price as the deciding factor. This situation can be incredibly frustrating for owners who