Design Features that Will Catch Your Client’s Eye
By Melisa Rana, NPI, Inc.’s Graphic Designer When developing an overall brand for your business, there are many aspects that need to be considered in order to establish an image that is cohesive, strong, and recognizable. Your brand is displayed through every facet of your business: through the products or services that you deliver, through […]
5 Ways that Blogs Boost Your Small Business
By Michael Trimble, Content Marketing Coordinator The internet is a wonderful, terrifying place at times. In an age where any fact is available at your fingertips in a moment, we’ve all dove down a rabbit hole and become an “internet expert” at some random topic. What you may have noticed are the encyclopedia-like libraries of […]
Should You Call Your Clients By Their First Name?
Running a successful business is all about relationships. This notion shouldn’t be a new revelation, but it holds particularly true for the home inspection industry. Strong relationships built with real estate professionals can grow your inspection business. So, how do you strengthen these relationships? And when you’re meeting new people, how do you make a […]