5 Ways that Blogs Boost Your Small Business

By Michael Trimble, Content Marketing Coordinator The internet is a wonderful, terrifying place at times. In an age where any fact is available at your fingertips in a moment, we’ve all dove down a rabbit hole and become an “internet expert” at some random topic. What you may have noticed are the encyclopedia-like libraries of […]

How To Show Appreciation To Your Clients

By Michael Trimble, NPI, Inc.’s Content Marketing Coordinator Business owners wear a lot of hats. They need to be an expert in their field and provide great service to remain competitive. However, many entrepreneurs may not realize how important it is to foster relationships. Businesses survive and thrive based on the development of ongoing relationships. […]

Upgrading Your Social Media Marketing With Videos

By Stepha Vesper, NPI, Inc.’s Senior Communications Strategist As small business owners, the importance of a strong social media presence cannot be overstated. Now more than ever, videos are dominating the social media marketing space. The types of videos consumers prefer follow a few trends, but their importance has steadily grown. According to social media […]