Print Marketing 101: 6 Types of Marketing Collateral and When to Use Them

By Melisa Rana, NPI, Inc.’s Graphic Designer Across industries, experienced marketers know how important it is to practice omni-channel marketing to find success and grow consistently. This means finding your audience wherever they are and delivering your message to them in many different ways. Businesses that rely only on digital marketing will begin to feel […]
From Startups to Industry Veterans: Why You Should Write A Business Plan

By Sammi Marcellus, NPI, Inc.’s Recruitment Coordinator When launching a new business, entrepreneurs embark on a demanding journey, defining goals, charting growth plans, and strategizing execution. A business plan condenses these key elements into a streamlined document for investors to assess. While securing funding often necessitates a business plan, even established businesses benefit from revisiting […]
Why Now Is A Great Time To Franchise With NPI

Opening up a small business requires boldness and a willingness to think big, but the most successful entrepreneurs tend to have their pulse on the current trends and projections of their selected industry. In an industry like residential and commercial property inspections, it makes sense to track the health and activity of the local real […]