5 Ways that Blogs Boost Your Small Business

By Michael Trimble, Content Marketing Coordinator The internet is a wonderful, terrifying place at times. In an age where any fact is available at your fingertips in a moment, we’ve all dove down a rabbit hole and become an “internet expert” at some random topic. What you may have noticed are the encyclopedia-like libraries of […]

How We at NPI Make Your Small Business Website Stand Out

By Stepha Vesper Having a polished website is one of the most important aspects of running your small business. At NPI, we’ve done all the research for you. Our marketing team knows what goes into a great business website and we’ve made it our priority to ensure our inspectors’ sites are sharp, easy to navigate […]

The Pros and Cons of Paid Search

By Zach Vesper, NPI, Inc.’s SEO and Marketing Specialist When it comes to digital advertising for your business, you’re not short on options. One choice many business owners overlook, for a number of reasons, is paid search. The major player in paid search is Google, and their Google Ads platform makes it easy to reach […]