The 6 Biggest Mistakes You Could be Making with Your Google My Business Listing

By Stepha Vesper Google processes more than 40,000 searches every second–that’s 3.5 billion searches a day! Needless to say, your Google My Business listing is a key piece (if not THE key piece!) of your digital footprint. Below, we’ll tell you the top six mistakes business owners make with their listing as well as the […]
Strengthen Your Brand in 5 Easy Steps

By Sydney Arp Brand identity can be surprisingly difficult to nail down. It’s often easier to pinpoint what you’re not as a business than it is to articulate what you stand for. And what if you leave something important out? You do a lot of great things, after all. These are just a few reasons […]
Tips on Marketing to Millennials

By Sydney Arp Millennials. Generation Y. It’s the age group that marketers across the country are endlessly analyzing. Let’s [try to] begin with a definition. Major publications label a millennial as someone who came of age around the time of the millennium (2000). Born between 1980 and 1995, Millennials range from 22-38. Yeah, you read […]