Tag: entrepreneur

Mitigating Risk as a Home Inspector

April 27, 2021

By Bill Erickson, NPI, Inc.’s Executive Vice President Taking steps to limit your liability as a home inspector is as important as your marketing plan or report-writing process. You don’t want to leave a customer unhappy, especially to the point where they seek legal action against you. While you can’t erase your risk completely, there are ways that you can significantly lower it: Constantly Communicate From the time the inspection is scheduled to the report review, keeping your clients in the loop is an easy way to manage risk. Having a record of each interaction involving the inspection will come in handy in case you need to refer back . Prior to your arrival, send the client or homeowner a list of what they need to do to ensure a complete and uninterrupted inspection. Most people might assume that you’ll be moving items to access parts of the house (a major no-go in terms of liability), and may not realize an inspection is all visual. After, take the time to explain your findings to the customer so they aren’t left guessing. Relaying information before, during, and after the inspection is sure to clear any confusion about the process and your

Building Self-Confidence to Better Your Business

April 20, 2021

“Confidence is key.” This is a phrase often quoted by the best in their field, from star athletes to business leaders. Reaching your goals often starts by forming a strong mental fortitude and believing you can accomplish anything. Yet if you tend to be more reserved and always second-guess yourself, it’s hard to develop that confidence. Recognize what makes you worried. To instill confidence in yourself, you have to start by recognizing what makes you nervous. It could be trying out a new marketing approach, performing an inspection for a new client that could lead to future referrals, or simply getting your feet wet as a rookie business owner. Situations like these are definitely stressful and can cause you to freeze up, debating with yourself what direction to go. If this happens to you frequently, then it’s time to work on bettering your mentality to charge ahead. Identify the situations that make you feel uneasy and what worries you the most. Control what you can control. The fear of the unknown is something that everyone will experience at least once in their lifetime. Intimidation about making the wrong move can cause you to not make a move at all. The

Perfect Fit: Knowing if a Franchise is Right for You

April 13, 2021

By Sammi Marcellus, NPI, Inc.’s Recruitment Coordinator Franchising has long been a popular business venture in both the United States and Canada. In 2019, almost 800,000 franchise outlets employed over 8 million people in the U.S. and almost 2 million Canadians worked for 76,000 outlets. Needless to say, if you’ve decided that franchising is right for you, you’re in good company. While it’s an exciting choice to go out on your own, it can also be intimidating. With so many different options out there, how do you know which will be the best for you? Read on for our rundown of the most important factors to consider. Determining Costs While researching, the first thing you might notice about a franchise is the price tag. Franchises can vary on their upfront costs, so it’s important to evaluate what you’re receiving in your start-up package. Most companies will have everything broken down in their franchise disclosure document (FDD) so you can see exactly what you pay for. From here you can better gauge if the cost is worth it. Are there any large costs you pay for? What does your ROI look like over time? Thinking about questions like these as you

Preparing Your Small Business for Retirement

March 16, 2021

By Roland Bates, NPI, Inc.’s Founder & CEO If you’ve started thinking about retiring from your small business, congratulations! Building a company from the ground up takes years of hard work and is a major accomplishment. Transferring ownership is a lengthy process and can be made more complicated without a definitive course of action. Picking the Right Time You’ve probably thought about the day when you decide to walk away from your business. But that day may move closer or further away depending on a multitude of factors. Although it’s difficult to lock down a definitive date, here are some things to keep in mind to know when the time is right: Whatever your reasoning, it’s all about what feels best for you and your situation. Devise an Exit Plan To make sure that you’re ready for the day when you step aside, begin the process as soon as possible. Envision how things will look like after you’ve retired and what your goals are when you leave. Do you have a family member you’d like to pass the torch to, are you handing it off to an employee, or are you selling to another business owner? What if something such

What Makes a Successful Home Inspector

January 5, 2021

By Jon McCreath, NPI, Inc.’s Technical Supervisor & Training AdministratorPictured: Brian Shabino (middle) and Team, NPI Sioux Empire Home inspectors have a particular set of strengths they continue to cultivate throughout their careers. These go way beyond the inspection process itself in ways that might surprise you! Here are the top traits of the most successful inspectors: DetailedIn a field like inspecting, it’s the little things that count. Thoroughness is crucial in everything from writing a report to communicating with a customer. There can be a fine line between diligence and over-bearing perfectionism, and it’s important to find the right balance. Nobody is perfect, and stressing over it will slow you down. But crossing your t’s and dotting your i’s shows clients that you care about them as people and don’t think of them as just another sale. Desire to Learn Whether it’s picking up a book, talking to a mentor or simply reevaluating after you’ve made a mistake, continuing your education is crucial to becoming a well-rounded inspector. Taking it upon yourself to learn new inspection best practices shows great initiative, and your dedication will shine when you interact with clients and agents. Online classes, following along with updates

How to Perform Effective Employee Reviews

December 22, 2020

By David Stamper, NPI, Inc.’s President & CFO Constructive meetings should be held on a regular basis to continually improve employees’ performance, refine their goals and of course make sure your business is headed in the right direction. Here’s what to cover in your next performance review to give employees and yourself the best insights. When to Conduct Reviews You can set the timeframe for when you want to assess your employees and their work. For newer hires, it’s more beneficial to hold a meeting after a few months of employment. This allows you to catch any issues early on that you can help them iron out. The longer a staff member is with you, the longer you can space out the time between reviews. Eventually, you may not need to continually conduct reviews for employees who have been with you for a prolonged period of time. But if you haven’t ever done a review with them, it can be beneficial to look over their work and use it as a guide for others. What to Include in a Review There are several key performance indicators (KPIs) to include in your performance review. While you can add in others that

Eliminating Excuses to Succeed in Business

November 10, 2020

By Adam Kiesel, NPI, Inc.’s Digital Marketing Assistant Stumbles and setbacks are a natural part of business, and everyone will experience them at some point. However, sometimes these failures can dictate future business interactions and expansion plans. The good news is that there are ways for you to overcome your own excuses and achieve the goals you’ve set for yourself. The Impact of Excuses Excuses are essentially mental roadblocks that knock you off of your set course, both in life and in your business. They can stem from either negative past experiences, or the fear of a possible future outcome from a decision made now. No matter where they come from, excuses have a negative impact on your development. Big or small, they could keep you living in a state of fear forever if you don’t acknowledge and try to overcome them. Here are a few common excuses that business owners find themselves using, as well as solutions to prevent feeling “stuck.” “I don’t have the time now.” Not having the extra time to work on new projects is something many new business owners lament at one point or another. While it’s good to stay busy with your work, you

Just a Number: Starting a Successful Franchise at Any Age

September 22, 2020

By Zach Vesper, NPI, Inc.’s SEO and Marketing Specialist Some common characteristics that come to mind when people imagine a successful startup owner are youthful, energetic and academically accomplished. Popular thinking dictates that once you’ve cemented yourself in a career that it’s too late to start something new. However, this evaluation couldn’t be further from the truth. You don’t need to be a 20-something prodigy to start a business. Contrary to popular belief, the majority of successful entrepreneurs don’t start their business in their early twenties. In fact, studies show that they’re far more likely to be in their early to mid-40s. Older entrepreneurs tend to enjoy a higher rate of success because they have life and career experience on their side. Chances are you yourself have had a few “learning experiences” that have better prepared you for venturing out on your own. What inspires someone older to start a business? A 2020 report by Guidant Financial shows that out of 3,000 small business owners surveyed, almost 87 percent were aged 40 and above. So what is causing the shift from corporate to entrepreneurship for people this age? The answer for most is the fear of letting life pass them

Tips for Running a Successful Family Business

August 7, 2020

By Stepha Vesper, NPI, Inc.’s Marketing Communications Specialist Running a business is challenging enough on its own. Adding family into the equation can take that challenge to a whole new level. However, it can definitely be done right—as evidenced by our highly successful franchisees! Here are a few pointers for staying productive, profitable and most importantly, in each other’s good graces, as a family-run business. Resist the urge to talk shop all the time. You’re family first and business partners second, so it’s important to make an effort to continue to enjoy each other’s company outside the office. With work on the brain, this might mean you need to make a conscious effort to steer the conversation away from work when you’re relaxing at home. It’s also a good idea to schedule regular family dinners and events where work and work talk is off-limits. Don’t make new hires within the family—unless it makes sense.Family members outside your initial partnership might be tempted to consider your business a catch-all for anyone in your clan who needs a job. But nothing will breed resentment faster than hiring your nephew based solely on your relationship, then having to let him go when he

The 5 Best Leadership Traits for a Thriving Small Business

April 23, 2020

Being a small business owner is a great feeling. There’s a sense of pride that you get from starting down your own path and getting to create your own opportunities, but there are challenges that you will face as well. Competition can be fierce, and it can be difficult to separate yourself from the pack. However, there are steps you can take to build your brand’s reputation and promote growth for your business. 1. Know When to Step In, and When to Step AwayAs a small business owner, you’ll wear many hats in the day to day operations. You’re the owner, an employee (sometimes the only one), an accountant and even the janitor. It’s easy to get overwhelmed and burned out with responsibility, and it’s important to know your limits. Successful owners identify their strengths and weaknesses and learn to delegate responsibilities accordingly. Of course, it can be hard to relinquish control for some owners and they will struggle with it. But the sooner you realize the big picture and how division of roles can grow your business, the sooner you will hit your goals and recharge. 2. Set SMART GoalsSpeaking of goals, it is important to have them. Think

How to Communicate More Effectively with Clients

June 20, 2023

By Kimberly Stevens, Marketing & Business Coach Running a successful service-based business requires a significant amount of technical skill and knowledge. As such, the sorts of people that tend to be drawn to these industries tend to have a highly analytical disposition and a preference for structure and detail. In the property inspection industry, these traits are particularly beneficial since missing little details can lead to big problems down the road (and part of why we’ve found veterans are such great home inspectors). While these traits are beneficial on the technical side of inspecting, they can sometimes come at the cost of being a good, empathetic communicator. Property inspectors have to communicate with a lot of people, so owners who might struggle in conversations with clients would be wise to invest in some introspection. To get started with upgrading your interpersonal skills, let’s take a look at the basic pillars of client communication in business. Prioritize Clarity EarlyWhen coordinating a home inspection, it is crucial to establish an open line of communication early between the inspector and client. A significant amount of negative reviews or otherwise dissatisfied client experiences can be traced back to misunderstandings, assumptions, and a lack of

Surefire Strategies To Increase Your Market Share

June 13, 2023

By David Stamper, NPI, Inc.’s President & CFO Running a small business is a lot of responsibility to take on. Owners need to not only become experts in their field and in their industry, but they also need to stay up to date on key market research if they want their business to succeed. When it comes to building your small business and tracking market research, there are few concerns that outrank your business’ market share. Market share is, simply put, a percentage of your business’ earnings compared to the total business done within your market over a particular period of time. While a business owner’s goal should always be to build their business’ percentage of market share, there are many benefits to tracking direct competitors’ market share as well. To learn more about how to build your market share, let’s review some strategies on how to get started. Perform a Competitive AnalysisThe first step to increase your market share should be to gain an awareness of your business’ position in your market compared to your competitors. Although it may be difficult to find hard numbers that break down your competitors’ exact market share, you should be able to check

Essential Steps For Setting Your Home Inspection Business Up For Success

June 6, 2023

By Celeste Black-Harr, NPI, Inc.’s Recruitment Coordinator Becoming a home inspector is a great profession that allows for incredible flexibility and the potential for impressive profits, but many enter into the industry unprepared and uninformed. Starting a home inspection business requires an investment of both time and money, and too many start up while missing key details that cause their businesses to stagnate or even fold prematurely. Don’t let a lack of research end your entrepreneurship dreams before you’ve started! Avoid these pitfalls, and your home inspection business has the opportunity to meet its potential. Understand the ProfessionAlthough this may sound surprising, one of the most common mistakes that new home inspection business owners make when setting up their business is that they do not fully understand what the job entails. Business owners who start out inspecting homes themselves need to be aware of the physical nature of home inspections, for example. To examine roofs, home inspectors should expect to carry and maneuver ladders, as well as climb up and down them on a regular basis. Additionally, inspectors should feel comfortable with navigating attics and crawl spaces. Some newer technologies such as drones and crawl bots enable those who might

5 Strategies to Get More Reviews for Your Small Business

May 30, 2023

By Zach Vesper, Senior SEO & Marketing Strategist Let’s say you’re heading out to eat in an unfamiliar city. You want to try something unique and high-quality, but searching online leaves you with an endless list of options. Mood and taste will certainly come into the picture, but how do you make your final choice? Check the reviews. Across all industries that rely on pulling in new clients and customers consistently, online reviews are crucial for instilling confidence in service quality. Adding positive reviews on websites like Google, Facebook, and Yelp improves where small businesses rank on Google and increases overall visibility through SEO. According to marketing analysts at Entrepreneur.com, 88% of consumers trust online reviews as much as personal recommendations. To start improving upon your online advocacy channels, here are some great strategies for getting more reviews online. For more help building your online marketing strategy, reach out to your Omaha marketing team. today! If you’re interested in learning more about franchising with NPI, get your free info packet.

Expanding Your Online Following with YouTube

May 23, 2023

By Sydney Bailey, Director of Marketing Successful small business owners know the incredible value that a fully optimized online presence brings to their business. Facebook, Google Business, and LinkedIn all work alongside a professional business website to direct and convert visitors into clients. Depending on the industry, business owners might prioritize some of these platforms over others, but it’s clear that each plays an important role for small businesses. One platform that might get overlooked more often than it should is YouTube. Receiving billions of new views and videos every single day, YouTube’s international footprint is astounding. Present in over 100 countries around the world, the video-hosting website is also localized in 80 different languages. But with that said, small businesses usually aren’t interested in reaching an international, or even a national audience. Small business owners are rightly more concerned with reaching clients in their own cities. So this begs the question: How can YouTube be a benefit to small businesses? How Can YouTube Benefit Businesses at a Local Level? Out of all social media platforms on the market today, YouTube is perhaps best known for its intensely competitive nature. Vastly popular creators tend to dominate attention, and often leaving

From Rookie to Asset: Tips for Training New Employees

May 16, 2023

By Stepha Vesper, NPI, Inc.’s Senior Communications Strategist In the home inspection industry, it should be every business owner’s goal to expand their team. New employees can expand marketing efforts, allow for more property inspections to be completed in a shorter amount of time, and improve on client satisfaction due to increased efficiency. Both in the case of adding a very first employee and when adding to an already large team, owners cannot overlook their training processes. To build your home inspection team the right way, let’s discuss the importance of training, and review a few tips on how to help transition your new employee into an invaluable contributor to your team. Highlighting the Importance of TrainingAll business owners understand to a certain extent the value of a solid training process. New employees are an investment, and the quicker that these team members can get up to speed with the rest of the business the better. Business owners are incentivized to make their training processes as quick and efficient as possible in order to get their new partners contributing. Though these goals are understandable, business owners who are only focused on the speed of their training schedules are missing out

Level Up Your Digital Marketing with LinkedIn

May 9, 2023

By Zach Vesper, Senior SEO and Marketing Strategist We’ve previously discussed best practices for getting set up on LinkedIn as a small business, but as new features and opportunities become available, it can be difficult to know how to navigate through LinkedIn’s tools effectively. LinkedIn stands out from the crowd due to its focus as a business-oriented digital networking platform. As such, LinkedIn should not always be treated the same as platforms like Facebook, Instagram, Twitter, or TikTok. If you are looking to expand the use of your LinkedIn Business Page, it’s important to understand the strengths and weaknesses of LinkedIn as a platform. To optimize our efforts, let’s take a minute to explore LinkedIn’s unique features and how you can use them to strengthen your business’ presence online. Reviewing the Strengths of LinkedInIn many ways, LinkedIn is set up similarly to other social media platforms. LinkedIn allows users to post content and build an audience over time, it promotes engagement, and it invites users to interact with relevant content based on what their interests are as determined by LinkedIn’s own algorithm. The main distinguisher of LinkedIn is its intended function as a social platform for businesses and business owners

Diversification In Small Business: Why It’s Important To Try New Things

May 2, 2023

By Chris Bates, Vice President of Sales & Development When entering into a new industry or starting a small business, sometimes it can take time to find your footing. It’s important to learn the business, establish relationships in your area, and refine your service quality, but sometimes breaking through can still be difficult. With that said, one of the most frequent mistakes business owners make when they’re slow is avoiding trying new things. Opportunities frequently come knocking at the door, but a fear of losing what little market share they have, or concerns related to their ability to recoup from an unsuccessful investment too often lead to inaction. One of the biggest benefits of owning a franchise is access to a network of industry professionals who are plugged into the latest trends, technology, and business strategies that can help you pull ahead of your competition. Additional add-on services and opportunities to access new leads come up every day. The only way to guarantee that things stay slow in your business is to refuse these new opportunities. If you find yourself stagnating in your business, then the time is right to take action. Whether you’re busy and looking to expand or

Technologies That Are Innovating Home Inspections

April 25, 2023

By Jon McCreath, NPI, Inc.’s Training Director The home inspection industry is a far different animal than it was just a decade ago. With new toys and tools designed to provide more thorough and precise services, home inspectors have the potential to elevate their product to higher levels than ever before. While adopting new technology can be viewed as intimidating or overly expensive compared to the value added to a single inspection, home inspectors should consider how much these tools can separate themselves from their competition. Many trending home inspection tools not only add increased accuracy to their inspection reports, but they can cut down on the time it takes to perform an inspection considerably. As any small business owner knows, additional time means more opportunity to market or book additional jobs, leading to more revenue. Read on to learn more about some of the advanced, industry-changing tools that every home inspector should consider adding to their toolset. Drones, Robots, and ScopesThe first major category of tools that can elevate a home inspector’s value are those that offer increased access and mobility. Tools like aerial drones and crawling robots give home inspectors the ability to view areas that were previously

Watching For Wildlife: How To Add Value By Inspecting For Animals

April 18, 2023

By Jon McCreath, NPI, Inc.’s Training Director Good entrepreneurs are always looking for ways to pull ahead of their competition. In the property inspection industry, business owners often will achieve a larger market share by expanding their add-on services, or through emphasizing their own unique strenghts that separate themselves from the crowd. These strategies are great things to build upon! However, the best thing an inspector can do to establish themselves is to deliver the best primary product possible. This can mean writing an unmatched inspection report, or consistently catching things that the other guy misses. A great way to add value to a property inspection that other inspectors might skip out on is to inspect for animals. What To Do When Inspecting For AnimalsSome property inspectors may feel the instinct to shy away quickly from anything related to wildlife during a property inspection, and this is understandable! Property inspectors are trained to evaluate key home systems and aren’t experts on animal species or the best wildlife defense strategies. According to InterNACHI’s Home Inspection Standards of Practice, a property inspector is not required to determine “…the presence of evidence of rodents, birds, bats, animals, insects, or other pests.” Property inspectors