Responsiveness: The Traits of a Successful Property Inspector
Being responsive is a valuable quality in any professional industry, but we’ve found that property inspectors who prioritize this trait separate themselves from their competition and set themselves up to leave a lasting first impression.
Ranking Up: Debunking the Service Area Myth on Google
By Zach Vesper, NPI, Inc.’s Senior SEO and Marketing Strategist As a multi-national property inspection franchisor, our marketing team gets a lot of questions about how to increase ranking on Google. Of course every small business’ marketing efforts should be multi-faceted, with a mixture of in-person relationship-building efforts and digital campaigns. With that said, there […]
7 Underutilized Google Business Page Features That Boost Your Ranking
By Zach Vesper, NPI, Inc.’s Senior SEO & Marketing Strategist Establishing an online presence is an essential for every small business owner, and the current king of the online search (by a mile) is Google. Whether you like it or not, creating and keeping up your Google Business Profile is no longer an option for […]