Franchise Planning: The Importance of an Exit Strategy
By Chris Bates, Vice President of Sales & Development When running a small business, the day-to-day concerns surrounding things like growth strategy, team management, and increasing revenue can dominate focus. The entrepreneurial effort that it takes to grow a business is no small feat, but those who neglect to plan ahead are doing themselves a […]
Keeping Up to Date as an Entrepreneur
By Jon McCreath, NPI, Inc.’s Technical Supervisor & Training Administrator When running a business, owners work extremely hard to find their unique strategy for consistent success. Winning over a share of the market takes time and plenty of energy, but one common pitfall that entrepreneurs frequently encounter is losing that initial fire to learn and […]
Print Marketing 101: 6 Types of Marketing Collateral and When to Use Them
By Melisa Rana, NPI, Inc.’s Graphic Designer Across industries, experienced marketers know how important it is to practice omni-channel marketing to find success and grow consistently. This means finding your audience wherever they are and delivering your message to them in many different ways. Businesses that rely only on digital marketing will begin to feel […]