Upgrading Your Social Media Marketing With Videos

By Stepha Vesper, NPI, Inc.’s Senior Communications Strategist As small business owners, the importance of a strong social media presence cannot be overstated. Now more than ever, videos are dominating the social media marketing space. The types of videos consumers prefer follow a few trends, but their importance has steadily grown. According to social media […]

How You Can Use Social Media to Teach and Interact with Clients

By Adam Kiesel, NPI, Inc.’s Digital Marketing Assistant Being a small business owner allows you to interact more personally with your clients and build strong relationships with them. The integration of your social media accounts for your business means that you are able to reach out and build with even more customers on a daily […]