Should You Use TikTok to Market Your Inspections? If you’re already active on social media, chances are that you’ve heard of the hit social media app TikTok. Could this new platform boost your business? October 12, 2021 By sma Business Tips, Marketing, Social Media business growth, client satisfaction, digital marketing, inspection industry, networking, news 0 0 Comment Read More »
Allowing Clients on Inspections: A Do or Taboo? If you ask an inspector their thoughts on allowing clients to follow along on inspections, chances are that you’ll get one of two different answers. So which route should you take? September 28, 2021 By sma Business Tips, Inspection Tips business growth, client satisfaction, inspection industry, networking 0 0 Comment Read More »
What Your Marketing Team Offers As NPI and GPI franchisees, you have access to more resources and materials than your independently-owned competitors, and one of the best assets (we may be biased) is your very own dedicated marketing team. September 14, 2021 By sma Business Tips, Franchise, Marketing business growth 0 0 Comment Read More »
2021’s Best Email Marketing Tips The first email blast may have been sent in 1978, but it’s still as important as ever to your 2021 marketing plan. Here are the top four trends for email marketing in 2021 that will carry us well into 2022. August 31, 2021 By sma Business Tips, Marketing business growth, digital marketing, email marketing, small business 0 0 Comment Read More »
That’s a Wrap! Getting Your Vehicle Ready for Marketing Success Vehicle advertising can generate between 30,000 and 80,000 impressions a day, and up to 95 percent of consumers tend to absorb vehicle messaging above other types of ads. Here are tips on making the most of your mobile billboard. August 10, 2021 By sma Business Tips, Franchise, Marketing business growth, entrepreneur, inspection industry, networking 0 0 Comment Read More »
Best Foot Forward: Marketing Your Strengths to Customers Marketing is all about showcasing your best abilities to your clients. What do you do that others don’t, and why should someone ultimately choose to hire you? July 27, 2021 By sma Business Tips, Marketing, Social Media business growth, networking, small business 0 0 Comment Read More »
Is It Worth It To Offer Warranties? Warranties can provide great benefits for both your clients and you. Especially when the market is hot and things are moving fast, every bit of leverage matters. July 6, 2021 By sma Business Tips, Inspection Tips, Marketing business growth, client satisfaction, inspection industry 0 0 Comment Read More »
Stop Yourself from Getting Distracted in Business When you’re overwhelmed, it’s easy to get sidetracked and feel as though you’re stagnating. Focus on what really matters with these tips. June 29, 2021 By sma Business Tips business growth, motivation, time management 0 0 Comment Read More »
Using Community Events to Market Your Business You can use most any outlet, from social media to handing out flyers to get your name out there. One great way to get personal interaction with potential clients and agents is participating in local events. June 22, 2021 By sma Marketing business growth, networking 0 0 Comment Read More »
Best Ways to Ask for Reviews If it’s been a while since you’ve marketed for reviews or if you haven’t ever started, here are a few ways to get the ball rolling. June 15, 2021 By sma Business Tips, Marketing, Social Media business growth, Google, Google My Business, networking, SEO 0 0 Comment Read More »