Recapping the 2024 InVision Home Inspection Conference One of our favorite memories from 2024 was definitely the InVision conference! Annually, we gather in Omaha from throughout the US and Canada to talk shop, reconnect with old friends, and celebrate the new milestones and accomplishments from the previous year. December 3, 2024 By Melisa Rana Franchise business growth, entrepreneur, inspection industry, small business 0 0 Comment Read More »
Viewing a Hire as an Asset, Not an Expense It costs time and money to find the right candidate. They may require specialized training, and they’ll need to acclimate to the way that your business operates. Plus, another set of tools and a mode of transportation certainly doesn’t come cheap. But that investment will lead to increased income and more time with the family down the road. Hiring and expanding the team should still be every business owner’s ultimate goal. August 27, 2024 By Melisa Rana Business Tips, Marketing business growth, hiring, inspection industry, training 0 0 Comment Read More »
Expanding Your Audience by Becoming a Bilingual Business Owners who learn a second language or hire employees with language skills may be able to grow their business, but that’s only the start of the story. If you’re wondering what it would look like to start marketing in a second language as a small business, here are a few of the considerations to take into account first. July 30, 2024 By Melisa Rana Business Tips, Marketing, Social Media business growth, client satisfaction, hiring, inspection industry 0 0 Comment Read More »
Franchise Planning: The Importance of an Exit Strategy Without proper planning and vetting, businesses can get mismatched to new owners with the wrong industry knowledge, the wrong skill set, and the wrong expectations. The good news is that entrepreneurs can set their exit strategy from Day One to ensure they get a fair price from their sale and set their team up for success long after they’re gone. July 16, 2024 By Melisa Rana Business Tips, Franchise business growth, entrepreneur, hiring, money management, motivation, small business, training 0 0 Comment Read More »
Keeping Up to Date as an Entrepreneur Too often, professionals find a comfortable place in their industry and then fall further and further behind while competition follows trends and implements what works into their businesses. So, what’s the solution? How do small business owners stay up to date in their industry? July 2, 2024 By Melisa Rana Business Tips, Franchise business growth, entrepreneur, hiring, money management, motivation, small business, training 0 0 Comment Read More »
Game Plan for Growth: Stop Selling & Start Making Connections Whether you’re extroverted or introverted, everyone has a unique way to relate to people so that they can become effective “salespeople” and set their business goals in the right trajectory, in a way that’s actually enjoyable. So, to all future entrepreneurs out there: stop selling. Instead, let’s discuss how important it is to invest in relationships as a small business owner. June 4, 2024 By Melisa Rana Business Tips, Marketing business growth, client satisfaction, entrpreneur, networking, small business 0 0 Comment Read More »
Family-Owned Business: How to Work With and Manage Family Employees If you’re thinking about starting or expanding your business with a family member, here are some things to consider so that you can manage that partnership to its full potential! April 23, 2024 By Melisa Rana Business Tips business growth, hiring, inspection industry, small business, training 0 0 Comment Read More »
Print Marketing 101: 6 Types of Marketing Collateral and When to Use Them From posters to brochures, flyers, and door hangers, it can sometimes feel like there is an endless list of potential physical marketing materials to invest in. But to achieve the best possible return on investment, it’s important to understand how each material differs and in which situations they excel. March 5, 2024 By Melisa Rana Business Tips, Marketing business growth, entrepreneur, money management, networking, small business 0 0 Comment Read More »
From Startups to Industry Veterans: Why You Should Write A Business Plan Let’s delve into what a business plan is, how to write one, and how each section empowers seasoned entrepreneurs to achieve their ambitions. February 27, 2024 By Melisa Rana Business Tips, Franchise, Marketing business growth, entrepreneur, Google, money management, small business 0 0 Comment Read More »
Why Now Is A Great Time To Franchise With NPI In an industry like residential and commercial property inspections, it makes sense to track the health and activity of the local real estate market before making major investments. January 30, 2024 By Melisa Rana Franchise, Marketing, Social Media business growth, business website, digital marketing, email marketing, Entrepreneur, Google, inspection industry, networking, SEO, small business 0 0 Comment Read More »