Daily Videos: Leveraging Instagram and TikTok to Reach Tomorrow’s Homebuyers To get ahead of the trend, let’s discuss how inspectors can utilize short-form video content creation on social media to boost their presence in a way that’s realistic and won’t overwhelm their busy schedules. September 24, 2024 By Melisa Rana Marketing, Social Media Digital Marketing, Facebook, inspection industry, LinkedIn, time management, YouTube 0 0 Comment Read More »
Responsiveness: The Traits of a Successful Property Inspector Being responsive is a valuable quality in any professional industry, but we’ve found that property inspectors who prioritize this trait separate themselves from their competition and set themselves up to leave a lasting first impression. Today, let’s discuss just how important being responsive is and what this looks like as a home inspector. September 10, 2024 By Melisa Rana Business Tips, Marketing, Social Media client satisfaction, Facebook, Google, inspection industry, time management 0 0 Comment Read More »
Ranking Up: Debunking the Service Area Myth on Google To better understand why this is the case, let’s discuss what service areas actually are, how they should be properly set up, and which strategies are the real secret for ranking up on Google. June 18, 2024 By Melisa Rana Marketing, Social Media business website, digital marketing, Facebook, Google, SEO 0 0 Comment Read More »
Is Social Media the Right Platform for Political Commentary by Your Small Business? Navigating political discussions in your personal life can be tough, but small business veterans understand how much trickier it can be in the professional sector. May 21, 2024 By Melisa Rana Business Tips, Social Media client satisfaction, Facebook, LinkedIn, small business 0 0 Comment Read More »
Social Media Insights: How to Make Friends with the Almighty Algorithm For small business owners or marketers who are looking to get the most return from their efforts on social media, it is important to familiarize yourself with one factor that can be the key to success or stagnation online. May 7, 2024 By Melisa Rana Marketing, Social Media digital marketing, Facebook, LinkedIn 0 0 Comment Read More »
Boosting Conversions and Improving ROI with Call Tracking To find out whether a marketing campaign is cost effective, it’s crucial to track the cost for each lead and each conversion—but how is this tracking accomplished? February 13, 2024 By Melisa Rana Business Tips, Marketing business website, digital marketing, email marketing, Facebook, Google, paid search, SEO 0 0 Comment Read More »
Marketing Insights: How to Use a Powerful Testimonial By leveraging strong testimonials and applying the right strategies, business owners and marketers can effectively build that essential trust. January 23, 2024 By Melisa Rana Business Tips, Marketing, Social Media business growth, business website, client satisfaction, digital marketing, email marketing, Facebook, Google, SEO 0 0 Comment Read More »
How To Break Into A Male-Dominated Industry As A Female Entrepreneur While every industry has their own unique quirks and obstacles, there are a few considerations that are particularly worth taking into account for female entrepreneurs getting ready to break through. December 12, 2023 By sma Business Tips, Franchise, Marketing, Social Media business website, entrepreneur, Facebook, Google, motivation, networking, small business 0 0 Comment Read More »
What Is The Benefit Of The Name National Property Inspections? National Property Inspections is a tried and tested name in the property inspections industry, which means inspectors that partner with NPI can see benefits prior to performing even a single job. December 5, 2023 By sma Franchise, Marketing, Social Media business website, digital marketing, Facebook, Google, inspection industry, LinkedIn, SEO, small business 0 0 Comment Read More »
5 Cost Effective Marketing Strategies For Small Businesses Here are ways you can be more intentional with your marketing budget. If you find yourself limited on funds, here are a few cost-effective marketing strategies worth exploring. November 14, 2023 By sma Business Tips, Marketing, Social Media business website, email marketing, Facebook, Google, money management 0 0 Comment Read More »